Reaching the Import Market
IAPA is the only trade magazine reaching all segments of the import specialist aftermarket for over 35 years. Our distribution includes dealers, jobbers, installers,retailers, wholesalers, warehouse distributors, body shops (with sales volume of $1 million or more), and independent repair and service facilities.
IAPA’s editorial focus includes news and commentary of interest to those who purchase parts and accessories to install or for resale. This includes new vehicles, new technologies, and new products. It also includes advice about how to sell those products and how to run a business efficiently. Business management articles are tailored to those who own or manage distribution centers, body shops, parts stores or repair shops.
Currently we average over 30,000 BPA audited readers. Additional circulation includes manufacturers, importers, trade show distribution, others allied to the industry and pass-alongs. Over 96% of our circulation reaches the owners/buyers of a facility. We also offer advertisers our Rapid Response Reader Service, where reader inquiries are forwarded to you instantly.
Your business is very important to us and we will work hard to find many opportunities for you to take advantage of throughout the year. By working together, we can build a strong relationship that will guarantee your company maximum exposure in our key markets.